Pricing that scales with your members
A predictable subscription based on your club's active member count. No per-message fees, no surprise bills.
Invest in member engagement, not variable API calls
Most AI services charge per message or per token, so your bill climbs as engagement climbs. Bella is a straightforward subscription based on your club's active member count.
Whether your members are cycle syncing their strength training or recovering postpartum, the price scales predictably as your community grows.
How pricing works
One recurring subscription, plus two optional add-ons for your setup:
API Base Access
A flat monthly rate scaled to your active member count. Covers the core Bella engine, medically vetted cycle-syncing and pre/postnatal guidance, and your API keys.
App Integration & Branding
Setup fee for configuring the embeddable chat surfaces to inherit your club's brand identity, colors, and fonts.
Custom Content & Knowledge Bases
Inject your gym's workout guides, knowledge bases, instructor profiles, or class schedules into Bella's guidance.
Build vs. Buy
Compare the total cost of ownership of integrating Bella AI versus building generic LLM workflows in-house.
| Core Metrics | Bella AI | In-house Solution |
|---|---|---|
| Time to Value | Weeks | A year or more |
| Upfront Investment | Predictable subscription | Major engineering investment |
| Clinical Compliance | Vetted Pre/Postnatal Guardrails | High-risk manual safety validation |
| Integration Complexity | Direct REST API & Webviews | Complex NLP and custom model training |
| Ongoing Maintenance | Fully Managed & Medically Updated | Dedicated in-house ops team |
| AI Precision | Stage-of-life and Cycle Aware | Basic generic chat model |
| Regulatory Risk | Low (Service guarantee, compliance handled) | High (Regulatory risk, liability issues) |